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The Fashion Station: Redefining Online Ethnic Fashion Shopping in India

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India’s fashion market continues to demonstrate a strong attachment to tradition, particularly in the women’s ethnic wear segment. Despite the steady growth of western apparel categories, traditional garments remain essential for weddings, festivals, religious observances, and family gatherings. As online shopping becomes increasingly dominant, specialized platforms are emerging to https://stephenvycdh.gynoblog.com/38952762/the-fashion-station-positioning-within-india-s-specialized-ethnic-wear-e-commerce-segment

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